Post-Covid Innovation Trends in the US Wine Market

Updated: Jun 25

Granados Consulting recently completed this study of how leading wine suppliers in the US market are using product innovation to engage emerging segments of Millennial and Gen Z wine consumers. It is a practical example of the preliminary research wine suppliers and marketers should undertake before moving forward with brand ideation or new product development projects.

US Innovation Trends 2021
.pdf
Download PDF • 30.97MB



JG%20head%20shot%202_edited.jpg

Hi,
I'm Joseph

You might find this article or commentary useful for your business.

Post Archive 

Tags